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You cannot build your Brand with traditional marketing due to its costly limited advertisement space and low frequency of advertisements. Digital marketing clearly wins this category with low cost, higher frequency of posts, larger space availability and targeted customers for your posts. Very much due to the real time results of online marketing, you get instant publicity.

1. Reduced cost of marketing: 

In traditional marketing methods like, Print media ads, TV commercials, Brochures and Billboards you spend money to do marketing for whole population without applying any filter. However in digital marketing your content is shown only to targeted customers in targeted area/Locationwith filters like Gender, Interest, behaviors etc.

2 . Improvement in Business policy

With traditional marketing, you cannot really interact with your target audience. Online marketing allows you to engage your audience in real time. You can chat and discuss about your brand with the actual audience immediately and create awareness and improvements. Because of this, you adopt more and more customer accepted business practices and over time your conversion ratio and business policies improve.

3. Conversion ratio

Unlike traditional marketing where we spray and pray that we get good response, In Digital marketing you can target your content to specific customers only. This also helps you to measure conversion ratio and improve your marketing content.